One very noticeable thing at E-World last week was Brady’s booth. Not only was it very large and prominent but also very busy. I was there to visit with Brady CRO, Craig Vintcent, who was very happy with the show, traffic, and Brady’s progress. Brady, he told me, had won four new Igloo clients so far in 2022 while also releasing its all-new PowerDesk software and implementing it at a customer site – and that was just on the energy side of things. In fact, I was handed the news release regarding Agder Energi, one of Norway’s leading producers of clean, renewable hydroelectric power, which had just gone live with PowerDesk. The announcement said that “Agder Energi has gone live with the SaaS version of its PowerDesk solution following trialling a proof of concept. Brady PowerDesk is designed to help Europe’s electricity traders to accelerate revenue generation from intraday and day-ahead trading. PowerDesk offers ground-breaking decision-support showing portfolio flexibility at different price intervals, real-time net open position monitoring and reserve market bidding.” Brady now offers Igloo for curve trading/ETRM, PowerDesk for short-term power trading and cRisk for credit risk in the energy space. EDM is also still an important product for… continue reading
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