Brady’s All New Approach – A Conversation with Bernard Delahaye, CEO, Brady Technologies.

In August, Brady Technologies announced the appointment of its new CEO, Mr. Bernard Delahaye. Mr. Delahaye has an extensive background in trading software and commodities having held senior executive roles in companies including ION, OpenLink, FIS, Temenos and Verifone. As the announcement said, “leading “from the front”, Bernard has a strong track record in solidifying core businesses and managing new market initiatives, from go-to-market strategies to delivering customer success.” We spoke with Mr. Delahaye on Friday about his appetite to lead Brady and the emerging strategy that has seen it make two new acquisitions as well as commit to investing in a new product build with PowerDesk. Mr. Delahaye was keen to remind us of the long history that Brady has. It was founded back in 1985 and subsequently it had developed “phenomenal expertise in commodities trading, energy trading and risk management.” This was one of five attributes of the company that he personally saw as compelling – citing its people, products, customer base, market opportunity and investors. He sees Brady as a business with deep expertise, a long history of developing and investing in all forms of Intellectual Property, having a prestigious and global customer base, with excellent market… continue reading

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